Black and white photo of a woman with short hair smiling, wearing a T-shirt that says "Fashion is for Losers" and a blazer, with one hand on her hip and the other resting on her thigh, standing against a plain background.

Hi, I’m Ann

A designer and personal stylist with over 20 years experience in the fashion industry. 

My passion is to help people build a curated, individual and easy to manage wardrobe. Before you buy another item, why not book a styling session with me, so I can guide you to make the best of your current wardrobe and plan wisely for your next purchase.

Join the new fashion revolution, where less really is more!

A black and white graphic design with the words 'Trade Mark Prototype' in large, distressed lettering. Below, there are smaller phrases 'Old School', 'New Style', 'Melb.', 'Aust.', and a sketch of a dress form.

Prudence: an old fashioned virtue meaning to choose wisely.

Style: the art of wearing well.

1:1 Styling

I offer personal styling services designed to help you make the most of your own wardrobe. I’ll help you to identify what clothes to keep and share some creative tips. We’ll work together to spot the gaps in your wardrobe and how to shop for quality at any price point.

A styling session with Ann at Prudence Style will show you how to style your everyday wardrobe items in new ways. Pair that denim shacket with your best designer bag and sneakers.

Circular Fashion

I believe that your new style can be found in your current wardrobe. Or, in somebody else’s! I love shopping pre-loved, vintage and circular fashion. Let me take you to my pick of the best places in Melbourne’s Inner North, and make it work for your look.